Spotify's newest feature...
- Listen to the same song/playlist at the same time with any Spotify friends you invite.
- Chat with your friends and discuss the songs together.
- Easily start a session by sending an invite to any friend(s) with one simple click.
My role:
- Experience designer figuring out the functionality and visual design of the new feature
- Wire-framing
- Mock up final prototype on mobile, tablet, and desktop
Problem:
Spotify has always been customized to a single user. He/she has the freedom to choose any song to listen to, make a personalized playlist, save favorite songs. But music a lot of times is even better when shared. It creates a memory and allows 2 (or more) users to listen to the song together along side discussing it in their chats.
Solution:
To encourage listeners to start using this feature, it needs to be easy to use and access. By making the invitation to friends and starting a session convenient and efficient, it will be no time until users start regularly using it as a main feature.
Different Variations
